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Nonprofit Blogging Tips and Why You Need to Blog

by Loknath Das
written by Loknath Das

Blogging is one of the most versatile digital marketing tools that organizations can use to craft a compelling story and engage with their audience. When a nonprofit blogs as part of its content marketing strategy, it is in a unique position to leverage its efforts by shaping engaging stories that speak directly to its target audience about its mission and cause without needing to rely on outside sources to help spread the word.

To put this valuable tool into motion for your content marketing plan, I’ll explain the reasons why nonprofits need to blog and the best practices for nonprofit blogs.

Why Your Nonprofit Needs A Blog

image: https://cdn.business2community.com/wp-content/uploads/2019/07/nonprofit-blog.jpg

Why Blog ?Blogging drives traffic to your website and creates content that can be shared.

Unlike large scale businesses, nonprofits operate with limited staff and funding, which makes competing in the digital space a challenge. When deciding on which content marketing platform to focus your efforts, nonprofit blogging has enormous benefits like providing free publicity for your cause, driving traffic to the website and creating content that can be shared by the organization and reshared by supporters. In fact, a report by Hubspot said, “55% of marketers say blog content creation is their top inbound marketing priority.”

Here are more encouraging statistics for creating and maintaining a nonprofit blog on your website, pulled from that same report:

  • Marketers who prioritize blogging efforts are 13 times more likely to see positive ROI
  • Over its lifetime, one compound blog post creates as much traffic as six decaying posts
  • One in 10 blog posts are compounding, meaning organic search increases their traffic over time

Another compelling reason to start a nonprofit blog it circumvents waiting for a journalist or media contact to inquire about newsworthy stories. The blog provides a place for the organization to share current activities, campaigns and events with its audience on its own timeline. Plus, when outside sources do write articles, a blog gives journalists a bonafide source to quote from as well as a link back to.

One of the most significant benefits of maintaining a nonprofit blog is that it drives more traffic to your website and helps Google understands how to rank and categorize your organization, which allows potential supporters and donors find your site more easily in internet searches.

Nonprofit Blogging Provides a Real Connection

A website provides information about a nonprofit’s mission, goals, volunteer opportunities, fundraising efforts and ways the organization makes a difference for its cause.

image: https://cdn.business2community.com/wp-content/uploads/2019/07/group-holding-up-a-donation-sign.jpg

Charity Donations for Nonprofit BlogA nonprofit blog can share the latest news and fundraising campaigns.

By nature, websites are static with multiple pages dedicated to one aspect of the nonprofit. For example an organization may have one page dedicated to its mission and another page dedicated to accepting donations.

A blog is different. It is a living component on a website. By updating your blog regularly, you let search engines like Google know it should keep coming back to look for new content, which helps increase your visibility in search results.

Blog posts also provide timely and in-the-know information that a website cannot, which serves to amplify the overall objectives of a nonprofit’s mission. With the use of text, visuals and video, it also offers a more creative way to connect with your audience. What types of connections can a nonprofit blog create for your organization?

  • Spread awareness of your cause
  • Establish credibility as an expert
  • Build trust with your supporters
  • Drive interested people to your mission
  • Convert readers into supporters and donors
  • Create a space for conversation and learning

What to Write About for Your Nonprofit Blog

image: https://cdn.business2community.com/wp-content/uploads/2019/07/food-line-at-a-homeless-shelter.jpg

A nonprofit blog series allows multiple stories to be told within in organization.

There are multiple ways to come up with ideas for blog topics. To start, make it simple. Begin by writing down the top 10 questions people ask your nonprofit the most often. Then consider ways to turn those questions into a blog post or blog series.

For example, make an inquiry about who benefits from donations to the nonprofit into a blog series that highlights individuals who are the beneficiaries. For a sustainable foods-based charity, this might look like an article on a family whose life has improved from being gifted chickens. For a question that asks how one becomes a volunteer, give a behind-the-scenes view into the life of a volunteer as they start and end their shift.

  • Other nonprofit blog ideas include:
  • Milestones and goals
  • Progress and achievements
  • Upcoming events and conferences
  • Fundraising campaigns
  • How donations generate an action or create an impact
  • Personal stories of those that have benefited from your organization’s work
  • Breaking news
  • Giving thanks to volunteers and donors

Another way to get inspiration for blog ideas is to use Google Analytics to see what search terms your audience is using while navigating the website. Google Analytics is free to sign up for and provides incredibly useful insights about audience demographics, which social media platform is driving the most traffic and which nonprofit blog posts on your website rank the highest.

Another useful free tool is Google Trends, which allows users to search trending topics and words used in different parts of the world, which is helpful if a nonprofit has an international reach.

The ideas for nonprofit blogging are limitless, but no matter what topic you choose to write about, make sure it adds value to the nonprofit’s mission or its supporters. Moreover, while you want to include best practices for SEO (Search Engine Optimization), don’t sacrifice targeting the search engines for writing an article that will connect authentically with your reader.

Tips for Maintaining a Nonprofit Blog

To make the most of your time and resources, it is essential to develop a content marketing plan and be strategic with articles and target keywords. This is not something a nonprofit needs to pay for as there are plenty of free content marketing tools to help, such as Keywords Everywhere to search for the best keywords for blog posts and Google Trends to find what search terms are trending in the world.

Include Keywords In Every Nonprofit Blog Post

image: https://cdn.business2community.com/wp-content/uploads/2019/07/man-holding-a-magnifying-glass-to-search-for-keywords.jpg

Find keywords concept. Marketing specialist looking for keywords (concept with magnifying glass).Writing for SEO will increases ranking and visibility online.

To increase SEO ranking and online visibility, include keywords with every blog post. What are keywords? They are words or phrases that someone uses to search for and find information about an organization or topic. To start, develop a list of keywords that includes both short-tail (one or two words), middle-tail (three to four words) and long-tail keywords (four or more words).

For example, a short tail keyword would be ‘nonprofit’ or ‘nonprofit organizations.’ For middle and long-tail keywords, the search terms might be ‘water charities in Africa’ or to get more specific about a nonprofits in a location the search term might be ‘top clean water nonprofits in Seattle.’

Gather the keywords and rank them by Volume, Cost Per Click (CPC) and Competition, then evaluate the list and highlight the terms you think will yield the most SEO traffic. To find out more information about keywords, review Blogging Wizard’s beginner’s guide.

Mix Up The Nonprofit Blog Post Length

As you create your content marketing plan, it is best to include a mix of multi-length blog posts. Short form blog articles (300 to 500 words) can be read quickly and are an excellent way to engage with your audience. With its reduced length and being mobile friendly, a short form blog post is accessible to read as supporters move throughout their busy day. Long form blog posts (1,500 to 3,000 words or more) enhance credibility and allow for the inclusion of more keywords, which increases SEO ranking. While longer posts are less mobile friendly, stats show that long-form blog posts receive the most social shares.

Link Building In Nonprofit Blog Posts

Along with keywords, you’ll want to focus on link building. Why? Links factor into how Google understands how to rank and categorize your organization. An internal link is a link in a blog post that links back to your website, which is useful if you’ve written a blog series and want to link back to a Part 1 or Part 2 or to direct a reader to your donation page.

An inbound link, also called an external link, directs the reader to another website. This takes some extra thought as you’ll want to link to a page that provides information that benefits the reader and to a website that is an authority on the subject matter. Moz is a helpful tool that makes discovering the domain authority of a link easy, plus they offer a discount for nonprofits with plans that include backlink analysis, keyword research and site audit tools.

Attention-Grabbing Images in Nonprofit Blogs

image: https://cdn.business2community.com/wp-content/uploads/2019/07/dog-visit-program-nonprfit.jpg

Choose images that capture the essence of the nonprofit’s mission.

Nonprofit blogs need to include stellar images that are visually pleasing and capture the cause and efforts of the organization. According to Hubspot, “Visual content generates up to 94% more views,” and, “A 37% increase in engagements from targeted customers if the article is optimized by adding more compelling visual elements.”

A resource to create eye-catching graphics for blog posts and social media is Canva for Nonprofits. Qualified nonprofits have free access to the premium version, including hundreds of templates for brochures, infographics, social media posts, royalty free photos and much more.

[“source=business2community”]

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Blogging

Tips about blogging on Instagram

by Loknath Das
written by Loknath Das

In this article, we will give you some tips about blogging on Instagram. Obviously, we cannot tell you everything about Instagram in just one article, but we will do our best to highlight the most essential tips to adequately blog on Instagram. We will start with what you should do with the text space you got. Next, we will talk about how you can create a photo album on Instagram, which is a very important aspect of your account. Thirdly we will give you tips on content creation.  After that, we have some tips on how to maintain and promote your Instagram account. Lastly, we will talk about how to make a book blog on Instagram.

A few tips on writing on Instagram

Whenever you post something on Instagram you need to make sure that you give a large block of information. You can never ever post an empty canvas! Remember this. You also need to break the message into essential pieces. Keep the following rule: One paragraph – one thought. And do this with a line break. Remember that there should be no space at the end of the phrase.

If you have trouble with inspiration or remembering where you wanted to talk about, you should consider to either use notepad or notes on your phone to write small notes for ideas every time something pops up in your head. By doing this you will make it yourself a lot easier to format your posts. You just have to write – copy, insert emoji in the part where it is an essential emphasis. And the emojis can also help you to make up lists.

Another essential tip for writing: If you ever have so much text that it does not fit properly, type the remaining thoughts in a regular editor, take a screenshot and add to the gallery together with the primary picture.

Remember the golden rule: ”Write naturally, inspiring, even if you have a complicated and dangerous topic.”

How to create a photo album for Instagram

Visual perception of your Instagram page plays a significant role in its development. Still, Instagram remains a network for visual media. Buy Instagram comments to increase your credibility as an artist. To make a beautiful picture is not as difficult as it seems. The main thing to study the theory of composition, lighting and a lot of practice. There are free mobile photography lessons on the Internet. View pages of famous companies or people and notice interesting details.

It is better to post pictures every day, one or two during the activity of your target audience. Try to identify this part of the day with a practical method, publishing during the week at different hours: in the morning, in the afternoon and in the evening. The results of the experiment are well seen in the statistics of the account. The button is located in the upper right corner.

Content Creation Tips

  • Look for unfamiliar angles. Any object will look unusual and beautiful if you approach the matter with fantasy.
  • Process images in the same style: color, image and text sequence (chess format), frames.
  • Do not overload the picture. It should have one main idea.
  • Products and landscapes dilute portraits of people, animals.
  • Take multiple shots at once. They will come in handy on the day when shooting is not possible.
  • Use backgrounds, decorations. It could be anything. Even an old sweater, if only it is photogenic.
  • Stroll through the city, coffee shops, parks, to catch unusual and beautiful moments in the collection of materials for the posts.

Successful applications for picture development:

  • Vsco cam
  • Snapseed
  • Diptic

Do not forget about the useful tools of video and Instagram story. Both the first and second are popular among users and advertisers. The Instagram videos are short, but make up a plot or a logical sequence for them. Look for unusual angles, break the shot frames of the surrounding reality, details. Add the right music.

Another tip on maintaining and promoting an account

If your ultimate goal is monetization, be sure to go beyond your audience and profile. To find new followers it is sometimes enough to write regularly insightful comments on posts on more well-known pages.

Also, do not leave the questions of your followers unanswered. Put a moderate amount of hashtags with your post. Check out your competitors and invent your personal hashtags that you can write together with each post.

How to make a book blog on Instagram

Such profiles can create stories of book lovers. This direction is now gaining momentum. These pages are especially loved by enthusiastic readers. The account maintenance itself is not much different from any other. The requirements are the same: a beautiful visual series, edited, readable, exciting text.

What you can write about:

  • Feedback on the work.
  • A story about the novelties.
  • Moments from the biography of writers.
  • Myths associated with any publications.
  • News.
  • The roles in books.
  • Reading techniques.
  • Congratulations on the different holidays.
  • And much more.

Photo series depends entirely on the fantasy of the page creator. There are various ideas with beautiful objects, scenes, unusual angles,…

Book, as well as the rest, is monetized. If you lead it with a soul and you already have at least a thousand followers, write to the publishing house with a proposal for cooperation. Tell about yourself, give a link to the profile, show the statistical data and tell them with what conditions you want to work with. Participate in contests, write specific hashtags, thematically related to your work.

Conclusion

We told you how to start and adequately blog on Instagram, we looked at topics for its maintenance. This article does not cover all the secrets of this social network, but we gave essential tips. Using them, you will be able to master the social media networking site called Instagram.

[“source=thesportsdaily”]

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Blogging

Deal: Drive traffic to your blog with tips from the master

by Loknath Das
written by Loknath Das

How to Write a Blog Post That Drives Traffic

Anyone can write a blog post, but driving traffic to it is another beast. If you’re keen to tell the world about your favorite Android apps, or even your favorite types of pencils, today’s deal will show you how to bring the masses to your site.

How to Write a Blog Post That Drives Traffic with Darren Murph is a treasure trove of tips and tricks that will teach you the secret to growing traffic and charming your audience.

So who is Darren Murph? Well, he’s a specialist in this field. In fact, he even holds a Guinness World Record for blogging, and he was the editor-in-chief at a big tech news site. Needless to say, he knows his stuff, and you can learn the secrets to his success for just under $20.

Start writing copy that demands attention from readers.

Darren’s 10-step lessons teach you how to bypass the dreaded writer’s block and uncap your creative juice. You’ll soon be able to start writing copy that demands attention from readers.

This learning kit encompasses all the essential aspects of what makes a successful blog. Once you have the writing down, you’ll be schooled in the art of online traffic and growth, great storytelling, and more.

If you’re keen to write a blog today, you can check out the course right now for only $19.99. That’s 31 percent off the usual asking price.

This deal won’t be around for long, so hit the button below right now to get started!

[“source=androidauthority”]

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Online Marketing

8 Digital Marketing Tips To Improve Your Marketing Efforts

by Loknath Das
written by Loknath Das

Digital marketing is an effective channel that delivers satisfying results if you use the right strategy to promote your business and generate leads. Several startups, small and medium-sized businesses have a low budget or limited resources for online marketing, but you will need not to spend a lot every time if you have proven tools and techniques to implement.

Thus, if you are one among them, who are working hard to improve their online business, learn here how Internet marketing strategy boosts your marketing efforts.

8 Digital Marketing Tips To Improve Your Marketing Efforts

1.Invest In Website Design

Web design is an important marketing tactic that influences users to access your page. A website is a center of your digital marketing efforts, and if the images are not clean, difficult to navigate, slow to load and less attractive, it will not be able to attract the users. Hence, if you design or redesign your website, it should look visually appealing, and content should be easy to find and accessible on multiple interfaces.

2.Increase Your Website Visibility In Search Engines

You should frequently and consistently publish high-quality web content keeping it compelling and reducing the keyword stuffing. Since your website’s ranking on SERPs is your primary aim to attract the visitors and prospects, you should create relevant content to improve ranking on SERPs. Keep the following things in your mind when creating content:

  • Quality content at the top level of your website pages will help the search engine crawlers to find your best rather than having to search deep in your site.
  • Make sure to assign names and add an alt-tag description to the images in your website.
  • Use descriptive anchor text for hyperlinks that lead visitors to other pages of your site. The microcopy that you utilizes for clickable links should focus on increasing conversion rates.
  • Give unique meta descriptions to each of your web pages and describe why the visitors should reach out to you.

3.Engage With Customers On Social Media

Social media is an integral part of online marketing strategy that gives an opportunity to share & promote your product and services. Identify and participate in various social channels where you can get more customers and prospects. For this, follow the below things:

  • Continuously refine your social strategy because social media trends are shifting and evolving consistently.
  • Consider investing in video advertising.
  • Use social media to gather customers feedback to work on these.

4.Optimize Your Website For Various Devices

Every day millions of Android devices are activated. On average, more than 40 apps are installed. Mobile marketing is becoming the must-have to achieve maximum reach. Be sure to:

  • Find responsive themes to design your website that is mobile ready.
  • Consider for a well-designed mobile app to provide your customers with better user experience.
  • Check how your website appears on various devices including iOS, OSX, Windows and Android.

5.Capture & Measure Business Growth Metrics

You are investing and working hard for your website, blog & email campaigns, bounce rates, conversion rates, etc. To monitor your business ROI and success, you have to place the web analytics tools. If you haven’t incorporated them yet then here are a few metrics for different marketing channels:

  • For Website: Moz Analytics, Google Analytics and Webtrends
  • For Social Media: Facebook Page Insights, Twitter Analytics and Hootsuite
  • For Email Marketing: MailChimp, Campaign Monitor, VerticalResponse

6.Develop Email Marketing

Email marketing is another digital marketing fundamental strategy. Use automated messages to build a relationship with your subscriber. You can also use the email responses and clicks to the segment for your list. For example, when someone clicks on a link, they clearly show an interest, and thus, you can tag the users to market them later.

7.Affiliate & Associate Programs

With the help of an affiliate program, your loyal consumers will share information and grow your market on various commission based platforms. However, an affiliate or associate program is not for every type of online business, but if anyone includes this in marketing efforts can get success faster.

8.Maintain Blogs

Your blog posts are used for several reasons, so you should consistently post for new keywords as well as optimize your search engine strategy. Furthermore, if you find your blog post can deliver vast knowledge, you should offer a suggestion and share bits of information that impress your consumers. Remember, a blog is something that establishes a lasting relationship with your customers.

If you are ready to begin with your marketing strategies, include the tips mentioned above in your marketing efforts. To know more or to get the professionals assistance, reach out us at Impact Interactive.

[“source=yourstory”]

 

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Online Marketing

Online Marketing Agency, fishbat, Shares 3 Tips on Utilizing Hashtags to Grow Your Brand

by Loknath Das
written by Loknath Das

As part of their ongoing commitment to teach companies how to self-promote, online marketing agency, fishbat, shares three tips on utilizing hashtags to grow your brand.

Social media has changed the very nature of how we communicate with each other and the proliferation of hashtags across social platforms shows how evident this is. Hashtags are no longer seen as merely internet jargon or a trendy marketing buzzword – they have become a vital component of social media marketing. Hashtags can create powerful brand associations, drive engagement, and also perform the essential function of organizing the millions of social media posts published every day.

Successful businesses leverage hashtags to increase social media engagements and strengthen their brand image. If your business is new to social media marketing, read on for three tips on utilizing hashtags to grow your brand.

#KnowWhereToGo
Getting the most use out of hashtags for your brand means utilizing them on the social media platforms where they will have the most impact. Your brand can use hashtags on all of the major social media platforms of course, but you will see the most engagements with hashtags on Instagram and Twitter. If you utilize these platforms in your social media marketing plan, you should include relevant hashtags within your posts.

#Instagram
Instagram is a visual-heavy platform that has fully embraced hashtags. The platform allows up to thirty hashtags on each post or comment. The ability to use a large number of hashtags is beneficial because studies have shown that Instagram posts with several hashtags get increase amounts of interactions. Be mindful of where you place hashtags on a post; posting thirty hashtags on a post’s caption can create a cluttered and distracting look. Instead, consider posting the image or video with a detailed caption and include the post’s hashtags as a comment under the post.

#Twitter
Hashtags are essential for growing your brand on Twitter. Research suggests that posts with hashtags produce higher rates of engagement versus posts without hashtags. With that being said, there is a limit to the levels of increased engagement. Two hashtags seem to be an excellent amount; more hashtags than two could result in decreased engagement.

#YourBrandNameGoesHere
Creating a custom hashtag for your brand can be as simple as utilizing your brand’s name. Just start with a pound sign (#) and follow with your brand’s name – no spaces.

It’s also a good idea to create original, custom hashtags for any unique marketing campaigns that your brand runs on social media. If your brand hosts regular contests or giveaways on Twitter or Instagram, try to come up with a hashtag that can accompany these promotions.

Not only will these custom hashtags create a stronger brand association among your followers, they will also leave a unique footprint on social media. When users search for your custom hashtags, they will presented your business’ posts in addition to valuable user-generated content that can help reinforce your brand’s message.

#JoinTheConversation
Whether you are just starting your brand’s social media journey, or you consider yourself a social media guru, it can be beneficial to take advantage of popular unbranded hashtags like #MondayMotivation, #TuesdayInspiration and #ThrowbackThursday. Social media platforms are essentially ongoing conversations with billions of people from around the globe and your brand should be an active part of the dialogue.

Not sure where to start? Check out the trending topics on Twitter to listen in on what people are saying and dive in. Be sure to include your brand’s custom hashtag along with the unbranded one to reinforce your brand’s online recognition and drive engagement.

About fishbat
fishbat is a full-service digital marketing firm that takes a holistic business approach to their clients’ digital marketing programs. The fishbat team understands the importance of business principles just as well as the nuances of the latest digital technologies. fishbat offers every digital marketing service available from digital marketing research and planning to brand development to website and asset creation through social media management and search engine optimization programs – all custom calibrated for both B2B and B2C businesses.

 

[“source=prnewswire”]

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Online Marketing

Online marketing: tips to convert media buzz into bottom line

by Loknath Das
written by Loknath Das

Online marketing: tips to convert media buzz into bottom line

The fashion market is extremely competitive, which is why brands go to great lengths to increase their visibility. Just think of the labels participating in fashion weeks, for example — while costs vary, it is undeniable taking part in them is a considerable investment in media buzz. But does extra publicity always translate into more sales? Not necessarily, according to Russ Powell, Head of Marketing at Search Marketing Consulting Firm Red Hot Penny. He argues that media buzz doesn’t last as long as it used to in the age of social media, when trending topics succeed each other at short intervals. To get the most out of waves of extra attention, brands must have a smart online strategy. FashionUnited invited him to share a few tips on how to convert media buzz into bottom line.

Be prepared

“For an event to be successful, you need to already have an online strategy in place”, says Powell. More visitors are expected both on the company’s website and social media profiles following an important event, so companies have to make sure all channels properly convey the brand’s image. While events are great for generating content (photos, videos, live streaming, sneak peeks behind the scenes etc), new visitors are likely to also take a look at older posts to try and understand the brand. What was published in previous months matters, too.

Give new visitors an incentive to buy

Ready-to-wear brands can benefit greatly from ‘see now, buy now’ fashion shows, as long as they make sure the route to finding the items showcased at the event is as fast and easy as possible, both in stores and online. For the latter, Powell recommends analyzing customer journeys in search of points of improvement, ahead of the event. As for bespoke brands or those showcasing collections which are not yet on sale, Powell recommends them to “keep in touch with those new visitors by featuring clear calls to action. They can register their email address to be notified when items are launched, for example”. Savvy brands take the meantime as an opportunity to establish a relationship with that potential customer.

It pays to be social

Last but not least, Powell recommends brands to actively react to posts mentioning them and take note of who’s mentioning or tagging them, as that is a great opportunity to meet social media influencers big and small with whom to work with in the future. “They already like your brand”.

[“source=fashionunited”]

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Gadgets News

Xiaomi Mi Mix 3 Leak Tips Pricing Details; Ferrari Edition Also Expected to Launch

by Loknath Das
written by Loknath Das

Xiaomi Mi Mix 3 Leak Tips Pricing Details; Ferrari Edition Also Expected to Launch

HIGHLIGHTS

  • Mi Mix 3 leak hints at a standard variant and a ceramic model
  • The price of the smartphone said to start at $510
  • Mi Wireless Charger introduced along with the Mi MIX 3

Mi Mix 3 is expected to be one of the upcoming smartphones from Xiaomi. While there may be some time left before there is any official announcement regarding the upcoming handset, a number of leaks surrounding the Xiaomi Mi Mix 3 have already started to surface on the Internet. A leaked teaser had previously suggested that the smartphone will launch in September this year. Following in the footsteps of Oppo and Vivo, Xiaomi is also rumoured to be designing the Mi Mix 3 with a pop-up camera. Meanwhile, a new report has leaked the pricing details of the Mi Mix 3. Additionally, a new Ferrari Edition of the smartphone is also expected to arrive along with the original variant. Separately, a Xiaomi wireless charger has been certified by the Wireless Power Consortium (WPC) and it may launch alongside the Mi Mix 3.

As per report by Android Pure, Xiaomi will launch a standard variant of the Mi Mix 3 and a premium model with a ceramic back. In terms of specifications, both the models will be identical, including the pop-up camera. Also, the smartphone will reportedly be powered by the Qualcomm Snapdragon 845 SoC. According to the leak, the Xiaomi Mi Mix may ship in two variants with one variant featuring an under-display front camera and one featuring a pop-up camera. Some leaked images allegedly show that the company will replace the pop-up camera module with a front-facing camera that is hidden within the display.

mi mix 3 under display front camera androidpure Xiaomi Mi Mix 3

Photo Credit: Android Pure

In terms of pricing, the 6GB RAM/ 64GB inbuilt storage variant will cost $510 (roughly Rs. 35,100) for Standard Edition and $660 (roughly Rs. 45,400) for Ceramic Edition. The 6GB/ 128GB variant will be priced at $555 (roughly Rs. 38,200) for the Standard Edition and $705 (48,500) for the Ceramic Edition. Meanwhile, the 8GB/ 128GB model will cost $600 (roughly Rs. 41,300) for the Standard Edition and $750 (roughly Rs. 51,600) for the Ceramic Edition. Finally, the 8GB/ 256GB variant will be available for $645 (roughly Rs. 44,400) for the Standard Edition and $795 (roughly Rs. 54,700) for the Ceramic Edition.

Apart from these variants, Xiaomi is also reportedly planning to launch a Ferrari Edition of the Mi Mix 3. If launched, it will take on the Oppo Find X Automobili Lamborghini Edition. As of now, there is no information of the specifications of this variant, though we can expect an upgrade in terms of design, battery and inbuilt storage.

mi wireless charger ronaldquandt Xiaomi Mi Mix 3

Xiaomi Mi Wireless Charger
Photo Credit: Twitter/ Roland Quandt

Meanwhile, Xiaomi may also launch a wireless charger alongside the Mi Mix 3. It had first launched a Mi wireless charger alongside the bezel-less Mi Mix 2S. As spotted by tipster Roland Quandt, the Wireless Power Consortium has just certified a wireless charger made by the company. Since Mi Mix 2S is the only smartphone from the company that supports Qi wireless charging, it is expected that the upcoming Mi Mix 3 launch may see the new wireless charger as well.

[“Source-gadgets.ndtv”]

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Gadgets News

Samsung Galaxy S10 Concept Image Tips Bezel-Less Display

by Loknath Das
written by Loknath Das

Samsung Galaxy S10 Concept Image Tips Bezel-Less Display

HIGHLIGHTS

  • Samsung Galaxy S10 concept image suggests bezel-less display
  • There’s not going to be a notch on top either
  • Samsung Galaxy S10 may also sport an in-display fingerprint scanner

Samsung will celebrate ten years of its Galaxy S-Series next year, and the entire tech world is expecting something big with the Samsung Galaxy S10. Just like Apple released the iPhone X, Samsung is expected to make a grand announcement with the Galaxy S-Series launch next year. We expect some revolutionary features on the Galaxy S10, and a fresh concept leak suggests that the Galaxy S10 may go completely bezel-free. The concept S10 suggests no chins anywhere, not notch as well, and the curved-edges at the sides make it look like quite a stunner.

Before we get ahead of ourselves, let’s make it clear that we aren’t sure whether this is the Galaxy S10 or not. This image was shared by tipster Ice Universe with the caption, “This may be a design beyond.” While he doesn’t explicitly say that it’s the S10, many think that he is referring to the Galaxy S10 codename (Beyond). Furthermore, the Galaxy S10 is too far from launch, and leaks on the Galaxy Note 9, which is launching this year, are currently in focus. It’s unlikely that the company has finished enough work on the S10, to have concepts floating around. Also, some obvious photo-shopping can be noticed at the bottom edge of the device.

Even noted tipster OnLeaks thought that the leak was not legitimate, giving us more doubt. In any case, whether this is the Galaxy S10 or not, we hope that Samsung looks to design it in somewhat similar manner, as the concept does look quite appealing.

The Samsung Galaxy S10 is not likely to debut anytime before CES 2019. It is expected to come with an in-display fingerprint sensor, under-display speaker technology, and a triple camera setup.

[“Source-gadgets.ndtv”]

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Online Marketing

OUR TOP ONLINE MARKETING TIPS (THANK US LATER)

by Loknath Das
written by Loknath Das

Image result for OUR TOP ONLINE MARKETING TIPS (THANK US LATER)

Here at the MOBO studio we are extremely pro-tech, using various technologies to make the mundane practices of life simpler. With a no-fuss approach to pretty much everything we employ clean, clear marketing visions, building and promoting online campaigns in an effective fashion.

If you are struggling with ways to get your business noticed online then here are a few tips you can make use of.

Make all content mobile-friendly

By ensuring your website, newsletters and any other materials are mobile-friendly you automatically broaden your reach, with over 70% of users now searching for services through the use of their mobile or tablet devise. Therefore if you have a website or blog it is essential that it is responsive, allowing your brands to unveil itself clearly on all types of phones and tablets.

Know the power of video 

Of late we have seen many platforms such as Facebook giving videos more weight, pushing them to people’s news feed more frequently. At MOBO we listen to such changes, tweaking our marketing style accordingly. By posting funny little clips you can push your services amongst the right people, and it is a bit more exciting than a conventional, self-glorifying post.

Blog about the right things

Integrating a blog into your site is a fantastic way you give your site depth, showing visitors that you are making a conscious effort to provide clear, readable content. However, if your blog simply pats yourself on the back neither Google nor visitors will like it, both requiring content that is engaging.

Share across many channels

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The marketing team here at MOBO are sharing enthusiasts, throwing their content across the web for the world to see. In doing so they celebrate businesses across various platforms, marketing engaging messages to the masses.

If you are in need of a bit of assistance with your marketing strategy then why not make use of our online marketing geeks? Call us today for more information about how we can help you.

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Online Marketing

These 5 tips will help you crack the code of online marketing

by Loknath Das
written by Loknath Das

Online marketing is a vehicle that carries your business forward and establishes a connection between your business and your customers. It envisages an emotional journey that predicts the future of your business (more often than not in today’s scenario).

Someone rightly highlighted the importance of digital marketing with these words, “Brands which fail to establish an emotional connect with the millennials will be outshone sooner or later by the ones that do.”

And it is not the big brands that are making digital marketing count. It is the smarter creed of startups and small-scale enterprises that have successfully cracked the code of digital marketing.

What can you as a business learn from them? Well, here are some of the key metrics that I’ve figured out. Take a look at them, and how you can succeed at the game of digital marketing –

Content marketing

In words of marketing prodigy Seth Godin – content marketing is the only marketing left.

Take a look at the trends for the past few years. You will get to see that brands that have invested in creating top quality content have managed to create powerful presence in the market.

One of the examples of effective content marketing comes in the form of Leadpages, a company that deals in designing customisable, landing page templates, and also provides testing services. Thanks to their powerful content marketing efforts, Leadpages were able to get their customer lifetime value to customer acquisition ratios quite high.

In words of the company’s CEO Clay Collins, “A content team of four people could outperform an 80+ person sales team at most companies.”

Here’s what they focused upon as part of their content marketing strategy –

  • Popularising their blog by creating beautiful, useful and compelling content
  • Spreading marketing resources such as e-books, case studies, infographics and courses
  • Conducting weekly webinars to build a community for spreading their content

And the results? Leadpages has become a multi-million dollar company, and one of the fastest growing companies in the US.

Video marketing

If we talk about the trends, video marketing ranks right up there in the present scenario. YouTube and live video streams have become the next big thing in marketing.

As per statistics, companies that leveraged video marketing to good effect were able to grow 49 percent faster than the companies that did not.

Just like content, you can leverage different types of videos in marketing. Starting from engaging and funny videos to creating tutorials – there’s a lot that you can do as part of your video marketing endeavors. And, thanks to the rise of live video streaming, it has now become easy to keep your community engaged and hooked by sharing live story videos and what not.

Lowes Home Improvement is one of the most prominent names when it comes to pocket-friendly, and successful video marketing.

Social media marketing

‘We don’t have a choice on whether we do social media, the question is how well we do it.” – Erik Qualman

Social media keeps us connected to the world. Over the past few years, it has become a lot more than just something that people use as a pastime. In fact, studies show that social media plays a massive role in user’s buying choice, with customers being 71 percent more likely to purchase a product based on social media referral.

As they say in the marketing world, ‘social today is not just a tick in the box, it’s bread and butter for a brand’s survival.’

The best example of cost-effective social media marketing campaign that worked really well – Know Your Lemons – Worldwide Breast Cancer! In this unique campaign, the organisation encouraged women to stay safe against breast cancer by checking their breasts regularly and looking for early physical warning signs. Using a standalone member’s page on Facebook, they were able to raise their fundraising target by 317 percent using just a smile ‘donate’ call to action.

As you can see, you don’t have to break your bank in order to succeed at social media marketing.

Search engine marketing

The good old SEO – you would have heard about it for sure. It is a mix of different practices that are used to get on top of results in search engines. How could a list of cost-effective marketing strategies be complete without SEO.

It is the oldest form of digital marketing, and still ranks right on top when you talk about getting results. With the right SEO tactics you can eventually gain limitless traffic to your website. And, it won’t cost you a dime. There are plenty of tutorials and online courses available that can help you master the art of SEO.

In fact, you can hire professional services for the same that will cost you much lesser as compared to any of the other services.

Remarketing

Lastly, we are going to focus on one area that’s fairly less discussed i.e. remarketing. Targeting users who have already visited your website, remarketing lets you tempt potential buyers who had left your website for some reason or the other.

It works based on cookies – the trail that users leave while visiting your website. With the help of these cookies, you can easily target social media accounts of users, or any other websites they visit, to display your ads and increase the chances of them getting converted.

Though it falls under paid marketing, the ROI is pretty good. Hence, you can expect to get a lot more than you are investing; making it an easy, quick way to boost your business sales with online marketing.

Do you have something more to add to this list? Share in the comments, and we’d love to know about it!

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