Money
Even since fast Internet connections around the world became the standard, video has been a dominating force online. The explosion of smartphones and mobile Internet only reinforced this trend, as people are now able to watch videos on the go and 24 hours per day.
Guess what, if you want to make money online, you certainly need to consider a strategy that involves video. Below you’ll find some tips to help you in this path.
1. Know The Business Models
There are basically two available business models to make money with online video: release the videos for free and earn with advertising, or charge a fee to let users access your videos.
The first model is suitable for videos that will attract a large number of views on platforms like YouTube or Facebook. Funny videos and videos about celebrities, technology, politics or other popular topics tend to do well under this model. Keep in mind that you will need to publish many videos for this model to become profitable. It’s not uncommon to see publishers releasing several videos on the same day!
The second model is suitable for premium and educational content. For instance, educational videos that teach people how to program or build websites, how to earn money through investing, or how to gain skills necessary to make money on some professional field. The advantage of this model is that you will need to produce fewer videos, but it will take some work to produce the videos and to structure the learning platform.
2. Use a Professional Hosting Platform
Especially if you are going with the second model, using a professional platform to host your videos is essential. Online video streaming is complex, and if you try the do-it-yourself approach you might end up causing problems for your paying customers.
If you need a recommendation, check out UScreen. It is one of the most popular platforms around, and it has the advantage of coming with several other services that you might need for your educational or premium video website.
For instance, they have tools that will help you build your landing page and video pages. They also have built-in payments for both subscriptions and one-time payment for the videos. This can save you a lot of time if you don’t have technical know-how.
3. Have Your Own Website
If you are going to release videos on YouTube and make money via advertising, you might think that you don’t need to have a website. Even if you are going to charge for premium videos, you might be tempted to use some third party platform instead of hosting your own domain name.
This is a mistake. You need to have your own domain and promote it to your audience. That is because your own domain and site is pretty much the only online presence you control 100%. If your audience get used to visiting your site, subscribing to your email list and so on, you will never risk getting cut out of the business by external circumstances.
Imagine the despair of people who published all their videos on an external platform that went out of business and decided to shut down the website! You could lose everything overnight. If you are not a technical personal, check out SquareSpace, as it is pretty easy to build a website with them.
4. Leverage Social Media
Like it or not, social media is an essential part of any marketing plan these days. You will need to have, at the very least, a presence on Facebook and Twitter. Pinterest, Instagram and LinkedIn are also recommended options, depending on your target audience.
Make sure that you share all your videos on those platforms, as they can drive a lot of views. Facebook, for instance, is already the second largest video platform online, losing only to YouTube.
[Source:- Johnchow]
‘The BBC spends thousands on Glastonbury coverage. It should direct some of that money at youth music’
Last November thousands of youngsters came to London (many of them probably for the first time) to take part in the Music for Youth (MFY) Proms at the Royal Albert Hall. Thousands more came to the Ambassador’s Theatre for the rep season of the National Youth Theatre (NYT) and a reception at Buckingham Palace to celebrate the 60th Anniversary of its foundation.
If you rely on the printed media (or most sections of TV and radio) for your news, you will be unaware of these youthful invasions. It is a measure of the “values” of most of the media that they do nothing to report this enthusiasm and these achievements that have made the UK world leader in youth theatre and music.
One of the effects of the failure of the media to report this is the blank looks when I tell my friends I am going to the Music for Youth Proms.
The staging of the Music for Youth Proms (previously called the Schools’ Prom) at the Royal Albert Hall is the culmination of a nationwide effort in which some 40,000 pupils and students have been involved.
Truly, those nights at the Albert Hall truly reflect the excellence of so much that is being achieved by pupils and students from all over the country, and not only from schools and colleges but many other outlets for music-making, and that no other country can point to achievements on this scale.
Sphere of youth music
Similarly, the National Youth Theatre (NYT) has come a long way since it began life based on the work of Michael Croft with his students at Alleyn’s School in Dulwich giving their first performance of Henry V at Toynbee Hall sixty years ago. In the jargon of the Olympic Games it might be considered by some as an “elite sport” by comparison with those that get involved in the sphere of youth music, but there are various forms of music-making and understandably the numbers catered for by MFY are bound to be much higher.
A look at the list of outstanding actors and actresses who began their involvement in theatre at the NYT shows how rich has been the contribution of the NYT to British Theatre. That list includes Helen Mirren, Daniel Craig, Daniel Day-Lewis, Colin Firth, Timothy Spall and Diana Quick, while there are many others enjoying success in the theatre and on TV. Many others have benefitted from the experience the NYT offers through its workshops and courses, or have benefitted from the NYT’s Bursary Fund without the aid of which they might never have been able to pursue their ambitions. There are others like Polly Toynbee, Kate Adie, Krishnan Guru-Murthy and Chris Bryant who have succeeded in the media or politics.
As with MFY, the amount of public funding available from the Arts Council is only a small proportion of what is needed, and so fund-raising is always a major concern.
The work of MFY with its various regional and national activities, and the NYT at its nationwide auditions, outreach programmes and its workshops and courses, are based on the foundations that have been set up before children and youngsters get involved beyond the schools, colleges, or other local bodies from which they come. But as I hope I have shown, both MFY and the NYT could do even more than they are already doing to widen opportunities for the rising generation. We are already world leaders in youth music-making and youth theatre, but we could do even better given more support and encouragement.
Both organisations are voluntary bodies that receive only a small proportion of their expenditure costs from public funds. For both, fund-raising is a constant source of pressure, taking up energies that could otherwise be devoted to creative developments. Moreover, fundraising is now much more difficult given the number of voluntary bodies who are desperately seeking donors to support their work.
I would hope that a wise government would recognise the important role that the creative arts already play, and the greater role they can play, in the country’s economic future. Such recognition might have some influence with ministers who all too often do not appreciate the intrinsic value of the creative arts for their own sakes, but only if they contribute to our economic success and “social mobility”. But that is almost certainly too much to hope for from a Chancellor of the Exchequer whose Autumn Statement spoke only of austerity.
Against that stark future I would suggest that there is a good argument for proposing that the National Lottery should now invest more of its funds in the development of youth music and theatre. It has been widely acknowledged that the remarkable success of Team GB at last year’s Rio Olympics (and in London four years earlier) owed a great deal to the Lottery Fund’s readiness to make a major investment in training and other facilities necessary to develop the talents of our athletes right across the board. As a result, success has been achieved even in some fields where we had not previously achieved in earlier years.
While I recognise that our music-making and theatre do not attract the passions aroused by the Olympic Games they do add to the nation’s reputation and potential for economic success.
They can do a great deal for the spirit and cultural well-being of the nation. They are unquestionably ways in which much more could be done to raise the sights and spirits of our country as it faces the very difficult times that lie ahead.
Youngsters deserve recognition
In addition to the help that I hope might be given by the Lottery Fund, there is another body which, in my view could do more to support and encourage the wealth of talent that is possessed by our rising generation when music and theatre are concerned. That body is the BBC. I say this because the Corporation already has a tremendous record of achievement in respect of the creative arts and especially of music and drama.
The annual season of the Proms at the Albert Hall is a magnificent feast of music of all kinds performed by a host of musicians from around the world as well as the UK. No other country can possibly match the richness, the variety and the quality of what is offered by the Proms. In addition, the BBC relays to us much of the content of the great Edinburgh Festival, the exciting Young Musician of the Year competition, and such bold ventures as Gareth Malone’s choir-building.
It is precisely because I believe the BBC’s record is so outstanding that I find it all the more regrettable, not to say deplorable, that to my knowledge it does nothing to put before its public the outstanding achievements on show at the Music for Youth Proms. I simply do not understand how the Corporation can possibly justify its failure in this respect. I cannot believe they could say they cannot find time to show some, if not all, of the three nights of the Music for Youth Proms.
Neither the MFY nor NYT have asked me to raise this issue. It’s what I feel as a devoted listener to much of the BBC’s output, a strong admirer of much of what it does who believes that the youngsters who are rising to such heights in music making and theatre nowadays deserve recognition by the BBC. It would be a source of great encouragement to these youngsters if the BBC’s offerings were to show some awareness of what is happening in their world. That’s why I have written to the Director General inviting him to give an explanation – and an assurance that things will only get better.
[Source:- tes]
How to Make Money Blogging in 2019 (+Easy Ways to Start Today!)
The year is 2019. Influencers, bloggers and even racist YouTubers are making money — millions of dollars, in some cases — hand over fist.
Well, not everyone is necessarily making millions, but they can make a lot of money, and you can, too!
Monetization strategies aren’t just advertisements and sponsorships anymore, either. In fact, some aren’t even relying on the website builder software typically associated with the space. Internet personalities have revolutionized and expanded the methods by which they make money on their content.
So, once you’ve learned how to start a blog, you should start thinking about how to make money doing it. In this article, I will cover how to monetize through advertising, selling products, affiliate marketing, and providing services.
How to make money from a blog
- Start a blog and publish useful content regularly
- Establish and audience by sharing your blog on social media
- Engage with your readers! This helps build a substantial readership
- Make money by advertising – CPC, CPM, CPA, and private ads
- Make money by selling products – merchandise, branded goods, eBooks, apps, etc.
- Try affiliate marketing – earn commissions promoting other bloggers or companies
- Provide services – attend workshops, speak at conventions, offer classes
How to make money blogging
Many internet personalities will use a blend of different monetization methods rather than just relying on one. They opt to cherry-pick options that align best with what they can handle and are best for their brand. This results in a much more robust, diversified income stream that is more resilient to fluctuation.
Big disclaimer here, friends: while it isn’t necessary to have a large following to monetize a blog, having a large fanbase and a thriving professional network will garner more from the monetization solutions discussed here.
However, bloggers who choose some of the options below stand to make more money sooner compared to those that don’t employ any monetization strategies until they have a substantial readership. Bloggers who start early will be more familiar with the tools of the trade and will typically give themselves more time to think of a long-term monetization strategy.
These steps are the backbone to getting your blog up and running. There will be tips toward the end concerning content posting, but for right now we’re just going to focus on getting your blog online and ready for use.
Advertisements
Advertising is the most popular monetization tool used by internet content creators. From YouTubers to bloggers, advertisements lend themselves to easy money from popular content. Since online advertising has become widespread, the process to set up advertisements on most content sites has become streamlined. There are a few different ways to advertise:
CPC, CPM and CPA ads
In this day and age, it’s impossible to go anywhere on the web without seeing an ad. But not all ads are created equal, and understanding their differences as a blogger is important when considering which kinds to host on your site.
CPC (“cost per click”) ads, sometimes called PPC (“pay per click”) services, are typically images in the sidebar or header of a webpage. If the content is written, the ads can also appear between bodies of text. For this type of ad, an amount is paid every time a visitor clicks the ad.
CPM (“cost per mile”) ads work similarly to CPC ads in terms of their appearance on a webpage, and an amount is paid for every 1,000 impressions, or times, people have clicked the ad.
CPA (“cost per action”) ads are among the least popular for content creators because an advertiser must either receive a sales lead or make a sale for the creator to make money on the ad. While this is a better model for the advertiser, it can mean missed ad revenue opportunities for content creators.
In some cases, advertisement-based monetization systems are built into some platforms, notably YouTube and WordPress.com. However, there are extra hoops to jump through for creators themselves to access that income stream, and until they meet certain criteria like paying for an advanced plan, the platform itself will reap the rewards.
Alternatively, content creators can turn to supply side (SSP) platforms to monetize their site for them by selling ad space on their site in real time.
Private ads and sponsorships
Popular content creators will often be directly approached by advertisers if they drive enough traffic. Content creators also have the option to contact advertisers themselves if they feel so inclined. Either way, working directly with advertisers removes the middle man and allows creators to set their own ad rates.
Private ads are particularly popular in videos or podcasts, where hosts can be heard verbally advertising a product or service before they begin their show. However, it’s not uncommon for bloggers or writers to shout out an advertiser in their works. This type of relationship can be thought of as a sponsorship of sorts. Bloggers that advertise products or services sometimes host giveaways of whatever they’re advertising. (Who doesn’t love free stuff?)
Selling products
As a staple of capitalist society, selling products is an excellent way to make money. Bloggers and influencers are known for advertising products, but many also produce their own products depending on the type of content they’re recognized for. Bloggers with large followings have fanbases interested in buying physical or digital products they create.
With the advent of Patreon and similar fundraising software, it’s easier than ever for internet content creators to host tiered membership systems, with members at each level receiving different products. (If you aren’t familiar with Patreon, it is a membership platform that allows artists to run a subscription content service.)
While it was intended for artists, creators from every corner of the internet have found ways to use Patreon, and with good reason. The intent of the platform was to give artists a viable monthly income in return for things like exclusive digital art, how-to’s and even lessons.
There are examples of each product type below. However, creators should absolutely get creative about their product marketing. Standing out and selling something unique is a great way to generate income and draw more attention to your brand.
Physical products
Everybody loves merch, and a significant following can make physical products a viable stream of income.
- Merchandise — Many internet celebrities will start producing merchandise related to their content, including items like apparel, mugs and posters. Merch can serve a dual purpose, both driving revenue and serving as advertising.
- Crafted goods — Many blogs are focused on art or other crafting hobbies. Well-known members in the space can put their goods up for sale on their private websites, e-commerce platforms, or marketplaces like Etsy.
- Books — Plenty of bloggers end up consolidating some of their work and expanding it into a full, published book. Similarly, sometimes artists will create physical magazines or compilations of their work and distribute them both on- and offline.
- Branded goods — It’s not uncommon for bloggers and influencers popular in specific spaces like makeup or fashion to start producing their own lines after they’ve become critically successful. While this option usually occurs after some time, it can cement a personality as a more permanent fixture within a space and as an expert.
Digital products
Bloggers and artists are known for their digital bodies of work. Putting some of it up for sale or offering related digital commodities seems like the perfect segue into monetization.
- eBooks — Many published bloggers will offer eBooks in lieu of, or alongside, physical copies of their books. eBooks are easier to offer since the author doesn’t have to worry about producing, distributing or shipping a physical book.
- Art — This option is particularly, and not surprisingly, popular among creatives. While many artists will post their work on blogs or online portfolios, they can also take commissions or sell premade works for private use.
- Online classes and courses — Online classes, offered either in real time or on demand, can be an excellent option for bloggers who are well-known for being particularly good at their craft.
- Apps, plugins or themes — Plenty of content creators are known for their coding or digital design prowess. Those designing themes, for example, will often put a watermark or a link to their website or page in a corner of their theme to continue to draw traffic.
- Exclusive podcasts or music — Plenty of podcasters or musicians will sell their works digitally. Others also offer exclusive tracks or podcasts with a paid subscription plan or a one-time payment.
Affiliate Marketing
Affiliate marketing is the process of earning commissions for promoting another person or a company’s products. It’s similar to a sponsorship, but instead of being paid for a shout-out in a video or podcast, the content creator is paid for every person referred to the product or service via a special banner, link or promo code. Moreover, it’s an easy way to advertise products or services that one has personal experience with and can therefore safely vouch for their quality.
Providing services
Popular content creators become leaders in a space, and as a result, can be asked to host a variety of services to supplement the monetization options tied directly to their website or work.
- Public speaking and meetups — Content creators are frequently asked to speak at conventions and seminars. Often these presentations or talks are recorded; posting them online can serve as a great reference to their work and drive more awareness of it.
- Workshops and classes — While some bloggers will turn to offering online courses, some prefer hosting them in person. The chance to meet a famous blogger and learn from them is a lot more enticing than just viewing a recorded online seminar.
How long does it take to make money blogging?
That’s a hard one, sport.
A blogger, artist or internet personality will need a substantial and/or devoted following to reliably make money this way. It’s unrealistic to expect that you’ll be able to quit your day job after a few months of blogging. Some bloggers say that you should expect to wait a year or two before making a healthy full-time income — provided you’ve done a good job monetizing your blog.
The time between starting your blog and making decent money with it isn’t easy. Making a living off blogging or creating content requires patience, creativity and a lot of effort.
[“source=learn.g2crowd”]
In the first part of Blogging for Entrepreneurs, I started laying a strong foundation for a successful blog. If you have been following my tips, chances are you have already found a niche and selected a name for your blog. Presuming that’s done, your next step is to write 4 essential pages (call them money pages) and content elements on your blog space. So, let’s get started.
About Me Page
Your “about me” page is one perfect place to share your story with your visitors and help turn them into loyal readers and even customers. You have an opportunity to build a rapport and it goes a long way in ‘humanizing’ your brand. Be sure to use these tips to write a compelling about me page that converts.
- Understand who you’re writing for: Decide your tone and voice accordingly. It is okay to write in first person or third person. I personally prefer 1st person. It establishes a bond with your reader.
- Introduce yourself under 20 words: That’s sharp but powerful. Greet them and hold their attention with the most impressive, simple and latest details about you in one or two sentences. Consider this as a decision making opening for them to go read further or not.
- Introduce Your Blog to Set Expectations: Think of a punchy statement to grab attention and tell your visitors to what to expect on your blog. If they have landed from a blog link or social media sites, they are already interested in learning more about you. Tell them what they will get reading your posts. Talk about the purpose of your blog or hit a story what made you start your blog at first place.
- Share How You can Help: Talk about the problems you can solve. Mention one or two case studies if you want, but make it look realistic with the combination of challenges you have faced and your share of bad luck or failures.
- Don’t make it look like your autobiography, as a detailed history is not necessarily going to add to your brand’s image. Know your audience first, identify your unique selling points, and then create a story that would interest them.
- Add a review or testimonial from someone or even readers: Your new readers will connect faster with other readers and their experiences on your blog. Consider putting a few testimonials or reviews.
- Encourage them to Follow You on Social Media: When you have impressed your readers with all the info on your about me page, it is easier to convince them to follow you on different social media platforms. Be sure that you’re inviting them to networks where you are active, too. Use that opportunity to strengthen relationship with your visitors.
- Add a life reel: Who doesn’t connect with pictures and videos? Show some and play one.
- Have a contact form: I was more likely to connect with blogs I loved when they had a contact form instead of just mentioning their email ids. It’s an effort to copy the email id and compose an email, let’s accept it. Try a short and compact contact form and see the difference.
Write a Killer Short Bio
Your short bio is a little blurb that may appear at the end of your blog posts or may occupy a place in sidebar with your photo. Take the bio as the tiny version of your about me page. You can use this bio on your social networks. This is the bio that gets attention from prospects, event organizers and picky readers. Here are the tips you should follow to make your short bio count.
- Consider using first person when writing your short bio because it feels much more personal and help you connect quickly with your reader on a more intimate level. It also allows you to write in a conversation tone and makes your unique voice felt.
- Use the space to guide your readers to something more useful. You can mention your upcoming event or book or one of your most in demand services or just direct them to your about me page to read more about you.
- Focus on highlighting the real purpose of your blog. Come straight to the point without wasting any words.
Your Offering Page
There is no prize for guessing the importance of putting together a compelling and promising offering page. After all, it is your money page and you need to present your products and services in the most attractive and convincing manner. The following tips will help simplify the task of creating a good offering page:
- Keep it as clear as possible so your visitors know exactly what you’re offering. Your blog primarily educates and informs your audience but it will eventually bring leads and money opportunities only when your readers clearly understand on what level you can help them. Even the most informative blog will fail to make a difference if the visitors have to spend a lot of time figuring out the types of products or service you offer.
- Use simple names for your products and services to help your visitors get an idea quickly.
- Pay attention to writing clear and concise product/service descriptions. The ultimate goal should be to enhance the user experience and make it easier for the visitors to get what they want. Share the benefits of the products and highlight important features.
- Show the outcome of your services in points. Help them visualize the results.
- Write 5-6 FAQs about your offering. It works well addressing the basic objections.
- Use keywords to make your place in search engines.
- Take advantage of visuals to make your page more interactive. Use flow charts or process infographics to explain how things will work. The right use of visuals helps break the barrier that keeps your visitors from converting.
- Share the benefits of your products and services, but do not forget to make it real by suggesting certain situations when your offerings may not be that suitable for them. Make them feel as if you’re on their side and they will start trusting you more.
- Be sure to share some success stories and add credibility to your page and brand by offering people’s reviews. Make it clear to your visitors that your products and services have helped others in the past and they can expect the same.
- Tell them how the whole process works. Share how they can place their orders and what to expect next. A complete picture of how they can order and receive what they want will take guesswork and uncertainty out of the picture.
Contact Page
The most ordinary page! But putting some thoughts together can make your contact page convert more than you think. Other than sharing your email id and a contact form, this is what you can do to shine.
- Write a personalized text to welcome the reader on your contact page. Remember that the user’s intent is high and personalizing your contact page will add to the intent.
- Ask them if they prefer the response on email or call.
- Give them an idea of response time after they have left their message.
- Send a personalized autoresponder to their email so they receive the confirmation after sending message.
- Invite them to connect on your social pages.
Contribution Page
When you have set up a blog, you need to be consistent in posting useful and interesting content. And you don’t have to be the only person to publish on your blog. Encouraging guest contributions by other reputed professionals from your industry will bring a different style, perspective, knowledge and of course variety of content. No doubt, it will add more authority to your blog.
If you’re up for it, create a contribution page that highlights all the requirements a contributor has to fulfill before getting their content published on your blog. Tell them about the quality standard you expect, and do not forget to explain the process they have to go through to send their post to you.
Your turn now
So, now, you may have gathered the fact that your blog just cannot work unless you know what pages to include, and you already know about the essential content pages you cannot do without. It’s time to act, write these pages or review the ones you already have on your blog.
In the next post, we’ll talk more about designing your blog and understanding when you can try to do it yourself and when it makes sense to let a professional designer and strategist to take charge of a blog design.
Share your comments, questions and feedback about this blogging series. I would love to add your inputs and insights in the coming posts
[“source=businessinsider”]
Creating your own presence on a blog or online magazine is fun and rewarding. This is especially true for creative individuals who are tired of wearing three-piece suits and attending boardroom meetings. The internet has afforded us the freedom to turn into digital nomads and earn an income from any part of the world. Many creative heads are starting their own blogs and making money from them. However, as more and more of the global population saturates the internet, earning income online becomes more difficult with time.
Image: Shutterstock
Here’s a three-step guide on how you can start a blog and make money online:
Choose your niche
Ask yourself what you’re good at, and more importantly, what it is that you love doing? Are you a connoisseur of fashion, or do you love experimenting with technology? Blogging is a passion, and therefore you should start a blog about something you’re passionate about. The niche you select will be your content angle going forward.
However, also remember that mass appeal to a large audience should be the goal of every blogger. You might be tempted to start a blog about crocheting or playing a specific musical instrument. However, refrain from doing so in the beginning as these topics hold a very limited appeal. While it is true that the marketplace is saturated with popular content, starting with a smaller audience won’t help you either.
Create your blog
The next step is to find an excellent home for your blog. There are loads of great hosting companies on the internet. Select your hosting provider wisely, as they will essentially be your partner in your blogging venture. Search for reviews and see if there have been any major issues associated with the hosting provider. Most providers will give you a WordPress plugin and make it relatively easy for you to install WordPress on your hosting account. You might not need a high-capacity account in the beginning, but as you grow, you’ll have to make sure you have the right amount of space and bandwidth to support your traffic.
Decide how you’ll earn your income
Your blog won’t make money right from the get-go. Without the right audience and saturation on search engines, you will be unable to pull in traffic. However, you still need to pick an income stream. Will you sell products, run ads, or do both? Whatever it is, you will have to keep at it and produce amazing content if you want to see your blog take off sooner rather than later. The biggest difference between people who make outlandish money and those who fail is that they don’t stop till they ultimately reach their goals. Remember, affiliate sales are going to be your best bet at the outset.
The idea is to never stop learning and do your best to understand more and more about blogging. Some of the most successful blogs earn millions and you can be one of them too if you just stay at it.
Less than two weeks for India’s oldest and biggest tech-startup conference – TechSparks 2017 at Bengaluru on 22nd and 23rd September. Use the code TSPARKS45 to get a special discount here!
[“Source-yourstory”]
Paytm update: No need to open app now, transfer money directly from phone book; here’s how
One of India’s most popular mobile applications Paytm has just rolled out a new update. Under the latest changes being made, Paytm has launched a new feature where it will enable users to send money without even opening the app. This new update is a major change as it will make money sharing and easier process on the app and it is meant for that. Paytm will essentially enable users to share money with his/her contacts directly from the phonebook app. They will now have no reason to open the Paytm app every time they wish to make a transaction unless they prefer to do so.
It should be noted that the latest feature on Paytm is currently only available for Android smartphones only. This means iOS users cannot avail the service right now, but may expect it to launch on their devices soon. Paytm says the new feature is designed to make it easier for users to send money to friends and family. The app will put Paytm in direct competition with WhatsApp, which is currently the biggest messaging app in India with over 200 million monthly active users. Interestingly the report comes as WhatsApp is working on integrating UPI payments service within the app. Paytm claims to have over 200 million users in India.
Here’s how to use the new feature to make payments via Paytm: Just open the contacts list on your smartphone, select a contact, tap on ‘Send Money’ and enter the desired amount to instantly transfer money. A user will need to update their Paytm app as well in order to enable the feature. Also, you will need to give Paytm access to your contacts book in order for this feature to work.
While the new feature will make payments from Paytm directly integrated into contacts, reports indicate the company has plans to go beyond the payments space. A new report by PTI had said Paytm is planning to introduce a messaging service, which will be rolled out by the end of the month.
Source:-financial express