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Gadgets News

What’s the latest buzz around you, have a look at a few

by admin
written by admin

By rising inclination of this generation towards clicking good pictures and getting clicked in good ones, the demand for DSLR cameras has picked up. But equally important are the storage needs for photos, for which we require a reliable and sufficient storage device. To meet this need, Sony India has brought up XQD memory cards and SD storage cards for the people who are considered as professional photographers who use high speed DSLR cameras. The range starts from Rs 3500 and goes to Rs 14500 but we can be assured of a good deal through Snapdeal today’s offers. Apart from the card it has launched the worlds first XQD memory card and SD card reader. The MRW-E90 which is amazingly fast as it can backup 64GB of data in just 3 minutes and can transfer data at a speed of up to 440 MB/s (read) and 150MB/s (write).

 Also the cards the dust and X-ray proof and anti-static and also the deleted pictures & videos can be recovered by the File rescue software. So that is what really makes them durable and reliable as everyone knows the worth of memories in those pictures.

Microsoft brings for China Special windows 10 editions

It is time to cheer for state and government departments in China as keeping in mind the requirements of some extra security features mandated by the government of China, the American software giant Microsoft has brought special edition of its flagship operating system Windows.

Both the government of China and Microsoft worked in collaboration for this to deploy and provide support services as well for Chinese state owned agencies and government agencies using the windows 10 software. China represents as a major market for Microsoft’s products and services and so this customized gesture is no big surprise. The objective from the government’s perspective was to encourage the use of energy saving products and discourage the use of products which consume more energy and hence banned Windows 8.

Your smart phone is your 3D printer now.

This gadget named OLO which is battery operated and portable, designed by a US based company use the light from your touch screen to process the plastic creations. All you have to do is to load a schematic of the object into the OLO mobile app and fit your phones into the base of this device. It has a polarized glass which takes light from your phone screen light up by a specific pattern from the app and redirects it using the photo polymer colored resin bottles. Doesn’t it sound fascinating? Well this amazing device will hit the markets in September and is as of now priced at $99 and we can expect sooner this will be available in India and we may get them online at much lower prices using Flipkart electronics coupon code so hold on to your nerves until this piece of human innovation comes into your hands and then you will be able to experience the might of this thing in your hand known as a smart phone.

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Online Marketing

Online marketing: tips to convert media buzz into bottom line

by Loknath Das
written by Loknath Das

Online marketing: tips to convert media buzz into bottom line

The fashion market is extremely competitive, which is why brands go to great lengths to increase their visibility. Just think of the labels participating in fashion weeks, for example — while costs vary, it is undeniable taking part in them is a considerable investment in media buzz. But does extra publicity always translate into more sales? Not necessarily, according to Russ Powell, Head of Marketing at Search Marketing Consulting Firm Red Hot Penny. He argues that media buzz doesn’t last as long as it used to in the age of social media, when trending topics succeed each other at short intervals. To get the most out of waves of extra attention, brands must have a smart online strategy. FashionUnited invited him to share a few tips on how to convert media buzz into bottom line.

Be prepared

“For an event to be successful, you need to already have an online strategy in place”, says Powell. More visitors are expected both on the company’s website and social media profiles following an important event, so companies have to make sure all channels properly convey the brand’s image. While events are great for generating content (photos, videos, live streaming, sneak peeks behind the scenes etc), new visitors are likely to also take a look at older posts to try and understand the brand. What was published in previous months matters, too.

Give new visitors an incentive to buy

Ready-to-wear brands can benefit greatly from ‘see now, buy now’ fashion shows, as long as they make sure the route to finding the items showcased at the event is as fast and easy as possible, both in stores and online. For the latter, Powell recommends analyzing customer journeys in search of points of improvement, ahead of the event. As for bespoke brands or those showcasing collections which are not yet on sale, Powell recommends them to “keep in touch with those new visitors by featuring clear calls to action. They can register their email address to be notified when items are launched, for example”. Savvy brands take the meantime as an opportunity to establish a relationship with that potential customer.

It pays to be social

Last but not least, Powell recommends brands to actively react to posts mentioning them and take note of who’s mentioning or tagging them, as that is a great opportunity to meet social media influencers big and small with whom to work with in the future. “They already like your brand”.

[“source=fashionunited”]

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